WTSUP! -Women Tech Start Up-is a value-driven platform supporting women-lead startups in the Middle East and North Africa (MENA) region. Itis an initiative bridging the Northern European and MENA region’s startup ecosystems together to support local growth, to solve socio-economic challenges and to promote equality.WTSUP! was launched in 2019 with a pilot event in Beirut, Lebanon, where a group of high-skilled, pro-bono volunteers from Northern Europe joined local startup teams and experts for three days of extensive training to cover topics like business modeling, pitching and marketing. As a strong collaboration between Northern Europe and Lebanon, the pilot managed to gain a lot of traction in the MENA region at large. In 2020 and beyond, the goal is to increase the reach and grow outside of Lebanon to strengthen the impact of WTSUP! as a platform.